Box-shaped pop-up marketing products

Every product in our range of 3-D shapes has an automatic pop up action which is powered by an internal rubber band. This mechanism adds some very important ingredients to these marketing products. First of all, the rubber band allows the 3D shape to be compressed to a flat position which makes each marketing product absolutely perfect for a direct mail marketing campaign. Then there are the additional elements of fun and surprise! The combination makes every product in this section of box-shaped marketing items the perfect product for a direct marketing campaign and a promotional campaign.

Each box shaped pop-up marketing item starts life as a blank sheet of card giving you a totally empty canvas for you to fill with your creative marketing ideas! The different shapes lend themselves to many variations and promotional ideas. Despite the versatility of these shapes many advertisers still see nothing more than something shaped like a box. However, with the right graphics and a bit of a tweak the box shaped marketing product can become a bus or a van!

If the basic shape still looks like nothing other than a box shaped marketing product, even the least creative amongst us will be able to see that it could easily become a pop up fridge, a box of cereal, a pat of butter, a telephone box or a washing machine! This group of box-shaped marketing items very versatile.

If the plain box doesn’t grab your imagination then perhaps you might want to go a step further and add extras to the box to give it a new appearance. We are able to create custom boxes to try to match your marketing ideas – like the pop-up cigar box featured on our custom boxes page. There are limitations to what we can achieve but let’s start by discussing the project.

Whitney Woods is opening a retail e-commerce site in 2009 where card making, scrapbooking and rubber stamping crafters will be able to buy white die-cut pop-up card blanks for the first time anywhere. This is great news for the cardmaking community and will expose our automatic pop-up products to a whole new world of creative interpretation. We will post updates on our marketing blog and on the pop-up news page on our websites.